ABOUT
ABOUT SHOWOLF
ShoWolf is a performance driven PPC (Pay Per Click) and SEO (Search Engine Optimisation) agency. Having work with and for some of the biggest agencies in the industry we understand want is needed from both us and the client to make a successful campaign. Unlike most agencies ShoWolf will only work on projects that we believe we’ll add value to and always willing to tailor packages to meet our customer’s needs in terms of financial investment.
Once we decided to work together a dedicated account manager will analysis the company’s current online performance from website landing pages to advertising activities so we can plan the best form of attack to get a good return on investment from day one. ShoWolf will then inspect the campaign on a daily basis until we feel the campaign is running at the perfect optimisation.
Even though PPC gets instant results and SEO is more of a slow burner they are both a vital part to the Marketing Mix for any online business trying to create sustainable long term success. ShoWolf normally suggest starting with a Google Ads campaign to get sales or enquires from the start giving the company financial security and confidence to invest in Search Engine Optimisation for the future that will make them feature at the top or organic web searches for years to come.
Over 20 years of experience
What is PPC
PPC is Pay Per Click advertising through search engines such as Microsoft or more famously Google Ads. After selecting the keywords or terms to target ShoWolf then bid how much we are willing to spend on each click that your website will appear top for in the search results. Even though anyone can setup PPC campaigns it takes a wealth of knowledge and experience to run them in a profitable manner or you have a good chance of quickly throwing away your marketing budget. Once the campaign is setup it is essential that it is optimised, altering bid strategies and adding or removing key terms depending on performance to ensure the best return on investment. We have spent years perfecting this art so you don’t have to incur the teething problems that are associated with starting out or being put off totally by one wrong move.
What is SEO
SEO is Search Engine Optimisation and in short, the art of making your website look as relevant as possible to search engines. This means your site is ranked as high as possible in search results. At ShoWOLF we begin by analysing your website, then optimising the on page data to reflect the desired keywords or terms you are looking to target. We will then use our knowledge and contacts to obtain back links from websites with high authority and relevance to the industry you are targeting. SEO is more of a slow burner as search engine trust can only be built over time, but with the added factor of a successful PPC campaign gathering more and more clicks for the keywords we are targeting, we will speed the whole process up while getting results in the meantime.
